This book presents an extensive research into the work of Saul Bass, a major American graphic designer responsible for some of the most iconic corporate identities in the 20th century. This book is a reprint of the 1979 Special Issue of IDEA Magazine, one of the most important Japanese design magazines. Behind his company “Saul Bass & Associates”, Bass created logos and identity designs for companies such as AT&T, Bell, United Airlines and Warner Communication. Saul Bass’ studios are renowned for breaking with the hierarchies in graphic design and collaborating with both traditional brands and the Hollywood industry. Dimensions: 23x31cm132… Read more
This book presents an extensive research into the work of Saul Bass, a major American graphic designer responsible for some of the most iconic corporate identities in the 20th century.
This book is a reprint of the 1979 Special Issue of IDEA Magazine, one of the most important Japanese design magazines.
Behind his company “Saul Bass & Associates”, Bass created logos and identity designs for companies such as AT&T, Bell, United Airlines and Warner Communication.
Saul Bass’ studios are renowned for breaking with the hierarchies in graphic design and collaborating with both traditional brands and the Hollywood industry.
Dimensions: 23x31cm 132 pages. Text in English & Japanese. Condition: Excellent
