"Boycott Lettuce" button pin

BOYCOTT (NON-UNION) LETTUCE! Why? Well, in the summer of 1970 began what became the “Salad Bowl strike”, a series of strikes and actions led by César Chávez et Dolores Huerta which led to the largest farm worker strike in U.S. history. Workers were underpaid and as the United Farm Workers union was bargaining for better wages, it called for a boycott of the products sold by companies that didn’t want to negotiate with them.

This emblem is a reminder that low prices in supermarkets always come with a cost, often paid by the producers and workers.

We are paying tribute to the classic protest pins of the 1960s and 1970s counterculture youth by reissuing popular designs of the era found in a private collection — some of them very hard to find today — and injecting some of our own messages…

Diameter: 3,2cm / 1.25"

Note: All buttons are weathered and rusty. While the printed design is always the same, discoloration from sunlight, stains and rust vary naturally from piece to piece and can differ from the items shown on the picture. If you'd like to wear them, we suggest you wipe the excess rust from the back of the button.