American Trademark Designs (1976)

This book edited by Barbara Baer Capitman presents a collection of 732 American trademarks and symbols.

Arranged by categories, such as entertainment, education, insurance, food, transportation and others, the book offers a rich collection of local and internationally known trademarks.

By using the form of the catalogue, this book is a perfect deep-dive into the universe of corporate logos, it also allows the reader to understand the symbolism and universality behind trademark design. 

Dimensions: 21x28cm
160 pages.
Text in English.
Condition: Very good.